With over 13 years of global industry experience, I’ve spearheaded the development and promotion of science-driven products, brands, and strategies, consistently delivering value to both customers and stakeholders. My expertise lies in crafting product roadmaps, managing portfolios, orchestrating go-to-market strategies, optimizing product profitability and pricing, conducting market intelligence, and driving business development initiatives.
Currently, I serve as Marketing & Strategy Director at DARWIN Bioprospecting, where I lead strategic planning, oversee the development and launch of products and R&D services, drive brand development, spearhead thought leadership activities, engage with industry stakeholders, manage portfolio and product lifecycles, and gather market and industry intelligence.
My primary passion lies in leveraging scientific discoveries and innovation to foster positive societal change. Beyond my professional responsibilities, I actively engage with the industry by speaking at forums, participating in audiovisual formats, writing articles, and contributing to various associations and platforms aimed at promoting knowledge, education, and collaboration within the biotech, foodtech, and agritech sectors. Driven by curiosity, creativity, and an unwavering commitment to these fields, I am dedicated to shaping a better future through transformative advancements.